marketing

7690Microsoft unveils special Skype version for freelancers and small business
November 14,2017ByDAVID VEGA

Microsoft unveils special Skype version for freelancers and small business

Microsoft is creating a unique version of Skype for small business owners and freelancers. This is particularly useful for freelancers that might use Skype to provide tutorials, training, or consulting. "Skype Professional Account gives you the power to do all that from one app for free during the preview. From French tutors to yoga instructors,...

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76896 Noteworthy Reasons to Outsource Web Development
November 9,2017ByDAVID VEGA

6 Noteworthy Reasons to Outsource Web Development

In this article, we take a look at six noteworthy reasons you should outsource web development and why the advantage goes beyond cost. @tridence...

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7687Snapchat’s new context cards let you read reviews, book reservations, and more.
October 11,2017ByDAVID VEGA

Snapchat’s new context cards let you read reviews, book reservations, and more.

Snapchat today is introducing context cards, which add contextual information to geotagged photos and images shared in public stories. Snaps added to the regional Our Story feature, or those sent with the white-text, venue-specific geo filter, will include the cards automatically. Users can swipe up on any snap that displays the word “more” and they’ll...

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7684What the FTC’s latest endorsement disclosure actions mean for marketers
September 15,2017ByDAVID VEGA

What the FTC’s latest endorsement disclosure actions mean for marketers

Regulatory body addresses influencers’ responsibility in making disclosures and the sufficiency of platforms’ branded-content labeling tools. First, the FTC announced its first-ever settlement with social media influencers over a failure to properly disclose a brand endorsement deal. While the organization only penalized the influencers that also owned the brand at the center of the campaign, the settlement...

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7676McDonald’s Apparel Is Here
July 21,2017ByDAVID VEGA

McDonald’s Apparel Is Here

McDonald’s Apparel Is Here, So Make Room in Your Closet Next to Your KFC and Pizza Hut Swag Wear the fries you're jogging for Joining brands like Pizza Hut and KFC, McDonald’s is unveiling its own line of apparel and goods: The McDelivery Collection, in celebration of Global Delivery Day on July 26. The collection is available via the...

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7675FACEBOOK MESSENGER MARKETING FOR BRANDS with ENGAGEMENT
July 19,2017ByDAVID VEGA

FACEBOOK MESSENGER MARKETING FOR BRANDS with ENGAGEMENT

Summary: Introducing Messenger As an Ad Destination. Messenger is an amazing tool for brands to communicate with their customers. There is no doubt Email open rates have been on a steady decline the past few years.  All while FB Messenger users are on the rise. The benefits using this new tool is you can broadcast...

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