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7695YouTube is launching a new video format called Reels
December 4,2017ByDAVID VEGA

YouTube is launching a new video format called Reels

YouTube is developing a new video feature that allows creators to post 30-second videos called Reels. The feature, which is noticeably similar to Snapchat and Instagram Stories, was previously absent from YouTube. Thus, bringing "Youtuber's" to be a more Social acceptable environment. Reels will appear in a brand-new tab on creators’ channels and can be decorated with...

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7694Snapchat Unveils Redesigned App Aimed at Separating Your Best Friends From Brand Content
November 29,2017ByDAVID VEGA

Snapchat Unveils Redesigned App Aimed at Separating Your Best Friends From Brand Content

Following an op-ed shared on Axios earlier this morning by CEO Evan Spiegel, Snapchat has now unveiled its radical redesign with the goal of creating a personalized user experience that's easier to navigate, particularly for new users (via TechCrunch). The app's update will start to roll out to iOS and Android users on Friday, and will be introduced to everyone...

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7692You can now request to join someone’s Instagram live stream
November 27,2017ByDAVID VEGA

You can now request to join someone’s Instagram live stream

Instagram just rolled out a neat feature for its live product. Users can now request to join a live stream that they’re watching and, if accepted, can start broadcasting live as the host’s guest. To request to join a live video a viewer can tap a request button in the comments section. Hosts see the request pop up...

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7691Instagram Stories adds no-frills photo-only posting from mobile web
November 17,2017ByDAVID VEGA

Instagram Stories adds no-frills photo-only posting from mobile web

Snap Chat Dead? Instagram Stories adds no-frills photo-only posting from the mobile web, as Instagram really wants the developing world to start using Storytelling with Brand Development. IG Users won’t be able to use Instagram’s augmented reality masks or share videos, but starting today (Nov. 16th, 2017) mobile web users can post to Instagram Stories....

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7690Microsoft unveils special Skype version for freelancers and small business
November 14,2017ByDAVID VEGA

Microsoft unveils special Skype version for freelancers and small business

Microsoft is creating a unique version of Skype for small business owners and freelancers. This is particularly useful for freelancers that might use Skype to provide tutorials, training, or consulting. "Skype Professional Account gives you the power to do all that from one app for free during the preview. From French tutors to yoga instructors,...

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7687Snapchat’s new context cards let you read reviews, book reservations, and more.
October 11,2017ByDAVID VEGA

Snapchat’s new context cards let you read reviews, book reservations, and more.

Snapchat today is introducing context cards, which add contextual information to geotagged photos and images shared in public stories. Snaps added to the regional Our Story feature, or those sent with the white-text, venue-specific geo filter, will include the cards automatically. Users can swipe up on any snap that displays the word “more” and they’ll...

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7686How to Change Google Assistant to a Male Voice.
October 10,2017ByDAVID VEGA

How to Change Google Assistant to a Male Voice.

Did you know? The Google Assistant can now be changed to sound like a male, and this is how to do it. Changing Assistant voices on your phone Hold down on your home button to prompt the Google Assistant Tap the circular blue icon near the upper-right Touch the overflow icon in the top-right and go to Settings Go to...

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7684What the FTC’s latest endorsement disclosure actions mean for marketers
September 15,2017ByDAVID VEGA

What the FTC’s latest endorsement disclosure actions mean for marketers

Regulatory body addresses influencers’ responsibility in making disclosures and the sufficiency of platforms’ branded-content labeling tools. First, the FTC announced its first-ever settlement with social media influencers over a failure to properly disclose a brand endorsement deal. While the organization only penalized the influencers that also owned the brand at the center of the campaign, the settlement...

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7679International college soccer tournament coming to S.A. for next five years
August 8,2017ByDAVID VEGA

International college soccer tournament coming to S.A. for next five years

Photo: Justin Meyer / San Antonio Express-News Local government and sports officials stand with World Collegiate Soccer Championship (WCSC) executives, during a press conference at San Antonio City Council chambers on Aug. 7, 2017, in San Antonio, Texas. San Antonio will host the (WCSC) revival in March 2018, the first of five years the city has pledged...

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7675FACEBOOK MESSENGER MARKETING FOR BRANDS with ENGAGEMENT
July 19,2017ByDAVID VEGA

FACEBOOK MESSENGER MARKETING FOR BRANDS with ENGAGEMENT

Summary: Introducing Messenger As an Ad Destination. Messenger is an amazing tool for brands to communicate with their customers. There is no doubt Email open rates have been on a steady decline the past few years.  All while FB Messenger users are on the rise. The benefits using this new tool is you can broadcast...

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