3 Ways to Level Up Your Marketing With Pokemon Go. SM Marketing

David Vega -

Catch all the Pokemon masters you can with these three marketing strategies. Source: 3 Ways to Level Up Your Marketing With Pokemon Go

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15 Hidden Snapchat Hacks & Features You’ll Wish You Knew About Sooner.

David Vega -

Snapchat, the one-to-one messaging app with more than 150 million daily active users, has earned a reputation for fast growth and innovation. But despite its success, it isn't the most user-friendly app I've ever played around with. Many of its best features are so buried within the app that a lot of people don't even know they exist. In March 2016, Snapchat added...

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Sharing is Caring: Facebook’s News Feed Algorithm Update

David Vega -

In a post to the Facebook blog on Wednesday, June 29, 2106, Facebook announced yet another update to their ever-changing News Feed algorithm. As much as Facebook has grown in the past years it has struggled to find a comfortable balance between its business/advertising sector and users. We've reported on the changes Facebook made to the organic reach of business pages...

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HOW TO SPEED UP YOUR PAGE LOAD TIME

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So, you have been reading our blog and have armed yourself with the best skills in ensuring that your conversion rate is as high as you need it to be. But wait a minute, Your analytics show you different results after all. But why? Have you thought about your page load time? Let’s discuss why Page load time is important and check...

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4 Ways Social Media Advertising Will Help Your Small Business Grow

David Vega -

The research firm Clutch polled small businesses of varying sizes recently to determine how they used social media in their business. One of the findings that stuck out to us as a missed opportunity for the majority of companies polled is their collective approach to social media advertising. While 30 percent of the responding business owners planned to increase their...

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Why Instagram’s latest update is important to you!

David Vega -

Instagram released an update today that changes the experience for creators and users.

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6 Ways to Supercharge Your Email Marketing with PPC (and Vice Versa)

David Vega -

Tere are the top six ways your paid search and email marketing programs can work hand-in-hand: 1. Use paid search to fuel your email list Paid search is the perfect way to re-fuel your funnel with brand new, qualified prospects. Through pay-per-click (PPC), you can display your ads to searchers who are actively looking for your products and services. If they click...

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The Difference Between a Community Manager and a Social Media Manager

David Vega -

Not all social media roles are created equal. The lines between the roles of community managers versus social media managers often get blurred. Many organizations use the terms interchangeably and assume that a social media manager will manage community and that a community manager will be strategic in social media. That isn’t always the case. Source: The Difference Between...

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Picture This: Marketers See The Value Of Visual Media

David Vega -

The art of storytelling is changing in the digital age. The growing use of photos, videos, animations, and infographics has altered the way consumers act—and, as a result, the methods that marketers use to create and maintain customer engagement are undergoing a transformation. ARTICLE HIGHLIGHTS: Millennials “want a real and compelling story that avoid marketing jargon and clichés.” Only about one-quarter of...

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Why Every Physician’s Practice Needs a Social Media Policy!

David Vega -

Social media has changed the way the world communicates. In the medical community, social media adoption has come with inevitable data breaches and ethical issues— many of which could have been avoided. In one recent case, a nurse at New York Presbyterian Hospital was fired from her job after she posted a photo to Instagram of the aftermath of an empty trauma...

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