A new report from Monetate, an e-commerce software firm, has found that email marketing is still driving more overall sales than social media efforts. Some of the key findings: • 2.49% of visitors from search engines buy something • 4.25% of visitors from email buy something • 0.59% percent of visitors from social media sites buy something That’s a big difference, but...
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Don’t you love it when companies listen to the requests of their customers? I do! And that’s exactly what happened this week with three social companies. Pinterest users wanted a better mobile experience: they got it. Yelp users wanted a better way to connect with friends: they got it. Instagram users wanted to better tell the story behind...
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Categories: Ecommerce Trends According to the NetCraft site, in 2012 there were more than 580 million websites online, of which more than 175 million were termed active. That said, there are many design languages available to help you create a website, but today we’re pinning two of the most popular languages head-to-head: HTML and Flash. I-What is HTML? HTML (HyperText Markup...
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Photographs are social media's hot content marketing format. Easy to take with any smartphone and/or other mobile device, photographs are fueling social media platform growth. Instagram, which recently passed the 80 million user mark, and to a lesser extent Pinterest, which has just under 20 million users, exemplify this trend. Even more important, consumers prefer photographs to engage with brands,...
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